POLAR BEER

Hopfully

This can design made for Hopfully Brewery's 2021 Christmas edition is a celebration of winter and the holiday spirit. This unique illustration captures the essence of Christmas with a droplet symbolizing both the festive season and the refreshing first sip of beer after a long day. 

My role: Illustrator

The design features an interactive element where the label can be peeled away, revealing detailed information about the project, the beer, and the artist behind the creation. This innovative packaging not only enhances the visual appeal but also engages beer enthusiasts by offering a deeper connection to the story behind the brew.